Nowadays, marketing experts like to be carried away by the provocative thesis that companies that neglect their measures in online marketing and do not pursue professional online acquisition will most likely no longer exist in five to ten years.
If companies continuously drive their efforts in digitization and focus on professional online marketing, they will benefit from a tremendous competitive advantage.
With the help of so-called funnel software, it is also possible, for example, to establish essential funnel processes and thus guarantee a successful customer journey, from the first contact with the potential customer to the conclusion of the transaction.
Companies that do not concentrate on professional online marketing, on the other hand, forego the ability to act quickly and to be able to scale, which puts them far behind their competition.
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