Web scraping is a hot topic in the internet marketing scene. Why? Because it’s very effective when done correctly and it doesn’t break any rules (in most cases).
2. Don’t keep your scrapers private
This is pretty simple – don’t make the tools for web scraping private. That way, other marketers can quickly check what you are doing, how you do it, and what data you are using.
It’s always better to have multiple people looking at your stuff instead of just yourself since they might spot more errors or possible improvements that would otherwise go unnoticed by just one person.
It’s not a secret how basic web scrapers and crawlers work, so this should give some peace of mind when sharing them with other marketers. If they find something wrong or could be improved – both of you will benefit from that in the long run.
3. Don’t present others data as yours
Most marketers are not against scraping per se, but they don’t like people who present someone else data as their original work. This is probably one of the most annoying things that can happen when you’re sharing your source with other marketers.
You shouldn’t do this for two reasons. First of all, it’s considered bad netiquette, and second of all, if you do anything significant with the data (like putting it in some SEO tool/plugin), people will most likely ask, how did you get them?
And when they find out that they’re not yours – there is a high chance that whoever provided the data in question won’t be too happy about it.
Saying that these were scraped from somebody else’s website isn’t stealing, but still, it’s not something you should do. Everyone knows that most of these scrapers are available online, and it would be impossible to keep them a secret even if you wanted to (no matter how hard you tried).
So – whenever sharing your data, try to avoid mentioning where exactly they were found. If the marketers don’t ask about it, great! That means that there is no need for you to tell them anything about this. Just saying “I scraped it from such a site” might already be enough for people to understand what’s going on with the data.
It might seem like too much trouble at first but in the long run, having good relationships with other marketers is worth more than just one free website scraper.
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