Knowing how to make a digital marketing plan is the first step for anyone wanting to promote products and services on the Internet professionally.
Knowing which media would be most suitable for each case is fundamental.
7 – Access And Conversion Monitoring Plan
Once the main structure has been designed, it’s time to start thinking about monitoring access data and the results of marketing actions. How to make a digital marketing plan also means tracking results; this is fundamental.
In this step, you will have a great tool: Google Analytics, a free system offered by Google that allows you to monitor all accesses to your website and, above all, the conversion rate of each marketing action.
8 – Implementation Schedule
Having defined the main steps to make a digital marketing plan, with an action plan, well-defined objectives, a specified audience and defined marketing channels, it is time to put your digital marketing plan into practice.
Establish an execution schedule, as configuring tools and creating content is time-consuming, and this is a factor that can delay your results. Establish dates for the execution because what doesn’t have a date doesn’t happen.
Also Read: 8 Content Marketing Trends For 2023
